Tag Archives: influence

Twitter is the answer to…

4Aug by Brandon Watts

I’m not sure how I’d choose to complete the statement above.  The platform has steadily grown and is certainly an effective medium for sharing professional information, networking, and entertainment.  And there’s no denying the application of Twitter for engaging consumers and a variety of other marketing applications.  That said, I’ve always been a bit of a wet blanket when it … Continue reading →

Posted in brand, influence, listening, measurement, social media, twitter | Tagged , , , , , , | 1 Comment

Twitter Influence. Beyond followers, replies and retweets.

26May by John Lane

Every time I write a post about Twitter, I vow it’ll be the last time. The problem is Twitter is too damned fascinating of a phenomenon to not write about. And the more people try to explain it, harness it, and measure it, the more holes we reveal in our understanding of it. The latest couple of posts I’ve seen … Continue reading →

Posted in analysis, influence, social media, twitter | Tagged , , , , , | 3 Comments