Tag Archives: mobile
Mobile Market Research: How Soon Is Now?
Though it’s hardly a revelation, it seems inevitable that market research will become much more prominent on mobile platforms. Just as the opportunities for targeted marketing seem endless, so too is the potential of mobile platforms for providing relevant, in situ consumer intelligence. As the adoption of smart phones increases and mobile technology advances yield more user-friendly interactive experiences, the … Continue reading
Posted in engagement, insight, mobile, research
Tagged consumer experience, mobile, research
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